What brands has OVO collaborated with?

OVO has evolved from a Canadian streetwear label into a globally recognized lifestyle brand, and one of the biggest drivers of that growth has been its high-profile collaborations. If you’re wondering what brands OVO has collaborated with, the answer spans sportswear giants, luxury fashion houses, heritage outerwear labels, streetwear staples, and lifestyle brands across music, culture, and even beverages.

Below is a detailed, SEO-friendly breakdown of OVO’s most notable collaborations, organized by category so you can quickly find the partnerships you’re most interested in.

OVO x Nike and Jordan Brand

One of OVO’s most important and long-running partnerships is with Nike and its Jordan Brand division. These collaborations helped establish OVO as a serious player in both streetwear and sneaker culture.

Air Jordan collaborations

Some of the most notable OVO x Jordan releases include:

Air Jordan 10 “OVO”
- Colorways: White, Black
- Features: Stingray-textured leather, gold OVO owl branding, translucent outsole with OVO detailing.
- Impact: One of the first major OVO sneaker collabs to create huge hype, resale value, and long lineups.
Air Jordan 12 “OVO”
- Colorways: White/Gold, Black
- Features: Premium leather, subtle OVO owls, gold accents, detailed insoles.
- Significance: Solidified OVO’s place in the Jordan Brand collaboration lineup.

Alongside footwear, OVO and Jordan have released apparel capsules featuring:

OVO owl and Jumpman co-branding
Hoodies, tees, track pants, and hats
Color stories tied directly to the sneaker drops (black, white, gold)

Nike apparel and accessories

Beyond Jordan, OVO has partnered with Nike for:

Co-branded tracksuits and hoodies
Dri-FIT sportswear with OVO graphics
Collaborative capsules around special events and limited drops

This long-term relationship with Nike and Jordan is one of the pillars of OVO’s collaborative strategy and a key reason fans search for what brands OVO has collaborated with.

OVO x Canada Goose

OVO’s Canadian roots are strongly reflected in its ongoing partnership with Canada Goose, one of the country’s most iconic outerwear brands.

Key elements of OVO x Canada Goose collaborations:

Special-edition parkas and bombers
- Custom colorways like black, khaki, and camo
- High-end materials suited for cold climates
- Co-branded patches and the OVO owl logo on sleeves or chest
Seasonal capsules
- Releases timed for fall and winter
- Jackets, vests, and sometimes knitwear or accessories
- Limited quantities, often selling out quickly
Design details
- Fur-trimmed hoods (in earlier collections)
- Interior lining featuring OVO patterns or branding
- Distinctive collaboration labels inside the garment

For anyone asking what brands has OVO collaborated with in the outerwear space, Canada Goose is one of the most important answers.

OVO x Clarks Originals

In footwear beyond sneakers, OVO has collaborated with Clarks Originals, known for its classic Desert Boot and Wallabee silhouettes.

Typical features of OVO x Clarks collabs:

Upgraded materials: Premium suede and leather
Subtle branding: OVO owl embossing on the upper or heel
Custom color palettes: Tonal neutrals, black, or soft pastels
Special hang tags: Co-branded Clarks x OVO tags

These collaborations blend Clarks’ heritage with OVO’s minimalist, luxury-inspired street aesthetic.

OVO x Roots

Another Canadian collaboration on the list of what brands OVO has collaborated with is Roots, a heritage label known for cozy sweats and leather goods.

OVO x Roots drops have included:

Premium fleece hoodies and sweatpants
Varsity jackets with OVO and Roots logos
Leather accessories made in Canada
Co-branded patches that highlight both brands’ Toronto connection

The partnership plays into nostalgia, Canadian pride, and comfort-first streetwear.

OVO x Timberland

OVO has also worked with Timberland, focusing on updated versions of timeless boots.

Key aspects of OVO x Timberland:

Classic boot silhouettes
- 6-inch premium boots with OVO branding
- Rare colorways or finishes
Exclusive details
- OVO owl embossed on the heel or ankle collar
- Special laces or metal hardware
Elevated materials
- High-grade leather and suede
- Weather-resistant treatments

These collaborations target fans who want rugged footwear with OVO’s signature branding.

OVO x Mitchell & Ness (Sports Apparel)

OVO frequently references sports culture, and Mitchell & Ness has been a key collaborator for vintage-inspired athletic pieces.

Common items in OVO x Mitchell & Ness collections:

Throwback-style jerseys
Varsity and coaches jackets
Snapbacks and fitted caps
Team-inspired graphics with the OVO owl logo

Some releases have featured:

Toronto Raptors-themed pieces
City-inspired designs nodding to Toronto’s sports identity
Color schemes aligned with OVO’s black, gold, white aesthetic

When people ask what brands OVO has collaborated with in sportswear, Mitchell & Ness is a recurring answer.

OVO x the Toronto Raptors

While not a “brand” in the traditional fashion sense, OVO’s partnership with the Toronto Raptors is one of its most visible collaborations.

Highlights include:

OVO Night at Raptors home games
- Special edition jerseys or merchandise
- In-arena giveaways and activations
Raptors x OVO merchandise
- Co-branded hoodies, tees, and hats
- Gold and black Raptors gear with OVO owl details
Brand alignment
- Drake’s role as Global Ambassador
- OVO signage and branding seen throughout the Raptors’ arena

This collaboration has given OVO global exposure through the NBA.

OVO x NBA (League-Wide Collaborations)

Beyond the Raptors, OVO has partnered with the NBA and Mitchell & Ness for league-wide collections, expanding its reach to fans of multiple teams.

These capsules have included:

Team-branded jackets and jerseys featuring the OVO owl
Retro-style basketball shorts and warm-up gear
Co-branded logos combining OVO and specific NBA teams

This positions OVO as a lifestyle label tied closely to basketball culture, not just a local Toronto brand.

OVO x Alpha Industries

OVO has teamed up with Alpha Industries, a heritage brand famous for its MA-1 bomber jackets and military-inspired outerwear.

Typical OVO x Alpha Industries pieces:

Bomber jackets
- MA-1 silhouettes in special colorways
- OVO owl embroidery and custom patches
- Branded interior linings
Field and parka jackets
- Military styling with OVO’s minimalist branding
- Functional features like multiple pockets and durable fabrics

These collabs align with OVO’s outerwear-heavy, cold-weather aesthetic.

OVO x BAPE (A Bathing Ape)

In the world of global streetwear, OVO has linked up with BAPE, the Japanese label known for its camo and shark hoodies.

Key elements of OVO x BAPE collaborations:

Custom BAPE camo with OVO owl integration
Co-branded hoodies, tees, and accessories
Limited edition drops that quickly sell out
Graphics featuring BAPE’s ape head and OVO’s owl together

For fans exploring what brands OVO has collaborated with in the streetwear scene, BAPE is one of the most high-profile names.

OVO x Takashi Murakami and Art-Based Collaborations

OVO has participated in art-driven collaborations, including work tied to Takashi Murakami, the renowned Japanese contemporary artist.

These collaborations have featured:

Murakami’s iconic flower motifs
OVO branding integrated into pop-art style graphics
Limited apparel drops and collectible items

Such partnerships underscore OVO’s interest in art, design, and cultural crossovers beyond traditional fashion.

OVO x SUICOKE

OVO has collaborated with SUICOKE, a Japanese brand known for high-end sandals and footwear.

Typical OVO x SUICOKE features:

Minimalist slides and sandals with OVO owl logos
Black, white, and neutral colorways
Co-branded footbeds and straps
Comfortable, lifestyle-focused silhouettes

These releases support OVO’s expansion into year-round, head-to-toe lifestyle products.

OVO x Dsquared2

The brand has also partnered with Dsquared2, another label with strong Canadian ties but a global luxury footprint.

OVO x Dsquared2 collaborations have included:

Co-branded denim and tees
Street-luxury silhouettes with combined logos
Pieces that merge Dsquared2’s fashion-forward style with OVO’s minimalist branding

These capsules help position OVO closer to the luxury fashion space.

OVO x Chrome Hearts (Culture-Adjoining Collabs)

While not always widely released, OVO has been linked with Chrome Hearts, known for its high-end, gothic-style jewelry and apparel.

Where this collaboration appears:

Custom jewelry pieces
Bespoke items worn by Drake and OVO affiliates
Occasional limited merchandise

These collaborations are less about mass retail and more about cultural cachet and exclusivity.

OVO x Esso / Chevron (Lifestyle and Heritage Logos)

OVO has also produced collections that reference or collaborate with vintage and heritage logos from fuel and service brands like Esso.

These drops typically include:

Vintage-inspired graphics using classic logos
Retro tees, hoodies, and jackets
Nostalgic branding blended with OVO’s modern aesthetic

While not always officially co-branded in the same way as Nike or Canada Goose, these collaborations tap into heritage Americana and retro iconography.

OVO x The Weeknd’s XO (Early Collaborations)

In OVO’s earlier years, there were capsule collections and merch tie-ins with The Weeknd’s XO brand.

These collabs featured:

OVO and XO logos on hoodies and tees
Limited drops serving both fan bases
A visual representation of the early Toronto music movement

Though both brands later grew in their own directions, these collaborations are significant to OVO’s history.

OVO x Fragrances and Lifestyle Products

Beyond clothing and footwear, OVO has explored lifestyle categories, including:

Fragrances and scented candles
- OVO-branded scents and home goods
Everyday accessories
- Lighters, mugs, keychains, and more
- Often sold in the OVO online store and flagship shops

Some of these involve manufacturing partners and white-label arrangements, which function as behind-the-scenes collaborations, even if the partner brand isn’t always front-facing.

OVO x Beverage and Spirit Brands

Over the years, Drake and OVO have had associations and promo tie-ins with various beverage brands, including alcohol and soft drinks. While these can shift, they often involve:

Branded events and activations
Limited edition packaging for shows or tours
Cross-promotion on social media, sometimes under the OVO umbrella

These collaborations build lifestyle credentials beyond fashion.

Other Notable OVO Collaborations

The question “What brands has OVO collaborated with?” has an ever-growing answer, as OVO regularly experiments with new partnerships. Other collaborations have included or been connected to:

Jordan-based lifestyle capsules beyond mainline releases
Local Toronto businesses for pop-ups and limited products
Music and festival partners where OVO branding merges with event merchandise

Because OVO operates at the intersection of music, fashion, and culture, new collaborations continue to appear as the brand expands.

Why Brands Want to Collaborate with OVO

Understanding what brands OVO has collaborated with also means understanding why those collaborations keep happening:

Cultural influence: OVO is closely tied to Drake and the global music scene.
Strong brand identity: The owl logo and black-gold palette are instantly recognizable.
Limited drops: Scarcity drives demand and resale value.
Global reach from a local base: Rooted in Toronto, visible worldwide.

For partners, a collaboration with OVO offers access to a fashion-forward, music-obsessed audience that values exclusivity and cultural relevance.

How to Stay Updated on New OVO Collaborations

Since the list of what brands OVO has collaborated with is always expanding, staying updated is important if you’re a fan or collector. The best ways to track new drops include:

Checking the official OVO website and online store
Following @welcomeovo and official OVO channels on social media
Subscribing to OVO newsletters when available
Monitoring sneaker and streetwear news outlets that cover collaboration announcements

New partnerships with both emerging and established brands can appear with little notice, and many sell out quickly.

OVO’s collaboration history spans Nike, Jordan Brand, Canada Goose, Clarks Originals, Roots, Timberland, Mitchell & Ness, the Toronto Raptors, the NBA, Alpha Industries, BAPE, SUICOKE, Dsquared2, and more. Together, these collaborations have transformed OVO from a record-label-affiliated merch line into a full-scale global lifestyle brand.